Better Beauty Care for Women over 40

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The beauty care routine you've been using for the last decade is no longer going to produce the best results. Our experts share advice on how you can improve your beauty care routine.

Have you recently turned 40 and are still using the same beauty routine from your thirties? Then it is time to step up your game! The beauty care routine you've been using for the last decade is no longer going to produce the best results.

Your mind, body and soul has gone through a lot of changes, and it doesn't act like it did when you were younger. (Sorry!) You need a beauty care routine that can cope with the way your skin is now.

Our experts share advice on how you can improve your beauty care routine:

Rejuvenating Face Treatment

We all need to face the facts; we’re starting to develop some wrinkles or lines. Unfortunately, they tend to trap the makeup within them accentuating their appearance, which is the opposite of what you want. The rough patches also get accentuated by applying makeup. To help with these problems, try this rejuvenating face treatment.

First, you need to exfoliate your skin. The exfoliation will remove the dead skin cells, and the vitamins and herbs will nourish the skin. In turn, smoothing out the rough patches and cleaning out your pores.

Next comes a second, deeper exfoliation. For this one, you need an exfoliating peel. This second level of exfoliation will be able to go deep because you prepared your face with the previous step, revealing younger, smoother skin and reducing the appearance of fine lines and wrinkles.

Perform this two-step exfoliation process once every two weeks.

Stop Washing Your Face with Hot Water

Hot water dries out your skin and can cause it to become inflamed. Hot water is also known to spread bacteria which can result in acne. Instead, use lukewarm water. It will do the job just as well, but it will also be gentler on your skin.

Change How You Apply Eyeliner

Like most people, your first lines and wrinkles probably started showing up right around your eyes. This is from all the beautiful moments of laughter you have had over the years. Eyeliner unfortunately accentuates them, causing you to look years older than you really are.

To overcome this effect, apply your eyeliner only across the top of your upper eyelid, with a bit along the inside as well. Alternatively, look for a smoky eye effect using eyeshadow. This way, you can keep a dark look a keep eyeliner out of the lines around your eyelid.

Use a Hydrating Face Cream

Our Blue Ivy Cream is the perfect hydrating cream to assist with the removal of fine lines and wrinkles. Simply apply the cream around your face and neck using gentle patting motions. Our cream will start to hydrate your skin from the deepest layers, leaving you with rejuvenated skin and reduced wrinkles. Do this once in the morning and once in the evening.

Use a Sleeping Mask

At night, wear a sleeping mask that contains natural moisturizers and also hyaluron or glycerin, which will help your skin retain its moisture better. This nightly practice will keep your skin looking younger and smoother during the day. Our Blue Ivy Cream is rich with hyaluron and our nanotechnology will allow it to penetrate to the deepest layers.

This is the time of your life when you have to start giving extra care to your skin. If you take good care of it, you will forever look like you are twenty one!

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